This one is an old but one of the most effective methods of digital marketing to connect with audiences more than social media audiences.
This course includes how to bring new sign ups, generating new leads, targeting potential customers.
Email Marketing is such a method that every business take part in. It's components include announcements, marketing offer,
event invitation, newsletter. You will get to learn about various things in this course like, how to use Newsletter in Email Marketing, case study of different types of Emails, importance of Event Invitation Emails, landing
pages case studies, spam testing, practices to avoid spamming etc.